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Research

 
1. Online Advertising Networks Buyer's Guide 2007, 5 Dec 2006
Organisation: E-consultancy, Price: Paid-for
Description: Editor's note: the Online Advertising Networks Buyer's Guide 2008 is now available. Online Advertising Networks are proving to be an increasingly attractive proposition for brands who want to broaden their reach and increase the diversity of their advertising beyond the major portals. With a focus on the UK marketplace, our 182-page Ad Networks Buyer’s Guide contains a wealth of information about this fast-growing online sector and includes profiles of 21 leading UK ad networks. Whether for branding or acquisition campaigns, networks are recognised as having a significant role to play as evidenced by the doubling in size of this sector since our previous buyer's guide in 2005. This is the perfect starting place for publishers, advertisers, media buyers and agencies to quickly.....
2. Affiliate Marketing Networks Buyer's Guide (2006), 3 Oct 2006
Organisation: E-consultancy, Price: Free for subscribers
Description: E-consultancy's Affiliate Marketing Networks Buyer's Guide (2006) is essential reading for any company looking to implement or to improve an affiliate strategy, or for anyone that needs to research UK affiliate networks. The 179-page affiliate marketing guide is the third produced by E-consultancy, which first commissioned research into the sector in 2004. Our market research suggests that the UK affiliate marketing sector will be worth more than £2 billion in 2006, with 60% growth this year. The guide contains the usual mix of market research and sector growth forecasts, a SWOT analysis (to give you a better understanding of issues relating to affiliate marketing) and practical advice on how to choose a network. There is also insight from key industry players, a vendor mat.....

News

 
1. ValueClick's UK media division unveils new look, 30 April 2008
... ValueClick's UK media division unveils new look vcmedia, the online advertising ... online advertising network owned by ValueClick Europe, announces a new brand ... brand colours. The new brand – ValueClick Media - is being rolled out at ... April. Over the last 10 years, ValueClick Media has constantly evolved to ...
2. Mediaplex partners With EyeWonder to deliver rich media and video campaigns, 30 November 2006
... Mediaplex partners With EyeWonder to deliver rich media and video campaigns ... EyeWonder to deliver rich media and video campaigns Mediaplex, the leading ... a leader in online video and rich media advertising solutions, to provide ... Germany, with integrated ad serving, rich media, and video ad technology and services ...
3. Interview: ValueClick Europe CEO Carl White, 26 June 2007
... Interview: ValueClick Europe CEO Carl White ------------------------- ... disintermediation of the agencies. A lot of the media agencies don’t quite know what ... term and programme driven, whereas media tends to be more campaign-driven ... there is an agency involved in the media side, and often not on the affiliate ...
4. Ad Networks sector to grow by 60% in 2008 - new report, 12 May 2008
... grow by 60% in 2008 - new report UK media spend on online advertising networks ... released in January 2007, estimated that media spending with ad networks doubled ... in the buyer’s guide? 24/7 Real Media, AD2ONE, Adconion, Adknowledge ... Adviva, Burst Media, Casale Media, dgm, DRIVEpm, .Fox, Indoor Media, Media Initiative ...
5. Pricerunner signs content agreement with Associated New Media, 13 October 2005
... with Associated New Media Starting this month (October), ValueClick, Inc. ... comparison content to Associated New Media (ANM) on its websites, Mail online ... Commercial Director at Associated New Media said “We are constantly looking ... role.” - ends - Contact Details ValueClick Europe Lisa Artemis PR ...
6. Ex-Kelkoo co-founder appointed as Commission Junction’s first European Sales Director, 26 July 2007
... Head of Sales Arrives from GCap Media ValueClick Europe’s Commission ... Head of Sales, who arrived from GCap Media on 20 July. Murray will lead ... Murray was Client Manager at GCap Media where he was responsible for finance ... responsible for finance, retail, telecoms and media clients. He has also worked in ...
7. Commission Junction hires ex-head of ITV.com to lead pan-European client development, 18 September 2007
... lead pan-European client development ValueClick Europe’s Commission Junction ... partners. Colin is an experienced new media director with commercial track ... online and IPTV. Colin arrives from 365 Media Group where he was Director of ... merger. Colin previously held senior media sales, account management and ...

Forum

 
1. List of Online Advertising Networks, Internet Marketing Forum, JonC, 29 Nov 05
... countries covered), creative (rich media/flash/banners), technology (geo ... dgm - (   Etype - (   Mediabrokers - (   Migration Marketing ... Migration Marketing - (   ValueClick - ( Are there ones missing ... Thanks Ashley Eyeconomy - ( Media agency, turned ad sales and ad ...

Supplier Directory

 
1. DRIVE performance media, 30 Great Pulteney Street,, London
Areas of Expertise: DRIVE Performance Media (formerly MediaBrokers), is a pioneer in search re-targeting and behavioural targeting through its tag-based Selector technology......
2. Unique Digital, Highbury Fields, London
Areas of Expertise: Online direct response and brand marketing campaigns for major businesses, covering online media planning and buying, search marketing, affiliate marketing and partnerships......
Clients: Barclaycard, Avis, Waitrose, Kuoni
3. ValueClick Europe, Putney, London
Areas of Expertise: Performanced-based digital marketing solutions: affiliate marketing, display advertising, price comparison, search marketing, adserving, tracking and bid management......
Clients: eBay, Expedia, TUI, Thomas Cook

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