Social Media Roundtable Briefing - June 2008

This is a free 12-page briefing based on E-consultancy's May 2008 roundtable about Social Media (registration required).

The document contains the following:

-) Overview of market trends
-) A write-up of the key points emerging from the discussion
-) New statistics
-) Useful resources

Topics discussed included:

-) What's new about social media?
-) Risks, rewards and best practice
-) Social media measurement and budget allocation

Attendees included representatives from the following organisations: Camelot, COI, Dell, E-consultancy, Guava, Harvest Digital, Mars, Microsoft, NixonMcInnes, Qube Media, RBI, Signet, Vodafone.

Topic Relevant Keywords

social, media, twitter, microblogging, networks, measurement

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