I'm interested in starting an email marketing agency (full service) for small/medium sized clients with subscriber lists ranging from 20k-50k. I have a strong background in marketing and strategy.
I have started to research ESP solutions such as Exact Target, Yesmail, Listrak, etc. So far I like Exact Target but wanted to get feedback on others I should be looking into. I'll be starting off with one client and hope to have about 4 or 5 by the end of the year. Price is an important aspect as I'm starting out small however I still need advanced features such as list segmentation etc. I'm hoping to find something in the $5,000 to $10,000 range.
Which ESPs cater solutions for small email marketing agencies?, ntaylor, 25 Jun 19:21 I'm interested in starting an email marketing agency (full service) for small/medium sized clients with subscriber lists ranging from 20k-50k. I have a strong background in market ...
Which ESPs cater solutions for small email marketing agencies?, DenisK, 25 Jun 19:38 Try the Naxtech one then. You might find it interesting. Here's a link to its knowledgebase: (javascript:void(0);/*1214419132614*/) http://emarketingkb.naxtech.com/
It can do ...
Which ESPs cater solutions for small email marketing agencies?, RussellFlawn, 26 Jun 09:22 Nick,
You may like to check out Pure360. A range of agency-related services are available, and they supply systems to about 200 agencies, many of which are small-medium sized.
...
Hosted ESP solutions, stephfox, 26 Jun 14:51 Hi Nick,
For one of our clients we choose a hosted ESP solution: www.iContact.com
The system was the best bang for (very few) bucks we could find.
It provides very good te ...
Hosted ESP solutions, DanHawtrey, 26 Jun 17:45 One which I've used which is good value for money and well suited to agencies is (http://www.campaignmonitor.com) Campaign Monitor. They have a neat feature which allows you to giv ...
Which ESPs cater solutions for small email marketing agencies?, Simon78, 27 Jun 12:19 Exact Target have a decent tool and one which I currently use. However Strongmail are very similar to Exact and they seem to be very customer friendly and will help you out in ever ...
Which ESPs cater solutions for small email marketing agencies?, ntaylor, 27 Jun 13:20 Hi Simon,
Thanks for your suggestions. I have been looking into strong mail as well however I called them up yesterday and it sounds like they start at around $50,000. Have yo ...
Which ESPs cater solutions for small email marketing agencies?, AlexTimlin, 28 Jun 20:46 Hi Nick,
My company provides an ASP email and mobile solution, if you'd like a little advice on our partner channel feel free to get in touch.
A lot of smaller agencies get l ...
Which ESPs cater solutions for small email marketing agencies?, PaulCrabtreeAdestra, 3 Jul 18:02 Hi Nick
I'd recommend you download eConsultancy's (http://www.e-consultancy.com/publications/email-marketing-buyers-guide-2007/) Email Marketing Platform Buyers' Guide which out ...