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| Subject: | Average b2b open rates / CTR on e-comms | ||
| Author: | Stevemillers: view profile | all posts by this author | add to favourites | ||
| Date: | 13:04:51 19 June 2008 | ||
Hi Karen,
B2B open rate depend up on two things
1.Spam rating and how big newsletter is
2. list type Opt-in or Opt-out.
you can expect higher open rate percentage of optin lists with minimum graphics
say as per the industry standards 25%-35%+
and less than 20% on opt-out lists with lot of graphics as most of then fail to get pass Spam blocks.
Regards,
Steve Miller
Business development co-ordinator.
Optinlists
281-657-6727
Average b2b open rates / CTR on e-comms, karenspearing, 18 Jun 17:36
Average b2b open rates / CTR on e-comms, Stevemillers, 19 Jun 13:04
Average b2b open rates / CTR on e-comms, RajaRamachandran, 19 Jun 17:41