| Name | James Robertson |
|---|---|
| Job Title | Web Manager |
| Organisation | Birmingham City University |
| Member Level | Silver |
| Member Since | 10 Nov 2005 |
| Contact Details |
Telephone:0121 331 5663 |
About Me
Internet consultant; I make websites work - by researching what visitors want and then making sure they get it. Large scale website project management; managing programmers, designers, copywriters, and usability experts. I make sites achieve a high conversion rate; - and THEN I get them to number one in Google; what's the point og being number 1 and getting a million people to your site if no one ever buys? - or undertakes your call to action.
You do HAVE a call to action on your site? - you know what you want people to do after looking at it, don't you....? If you do not have a clearly expressed call to action and then design the entire site to entice people to undertake it then you've wasted your time.
In business, sites that do not deliver return on investment have got to be questioned; EVERY site I have created has delivered multiples of ROI.